More than a dozen thousand customers and business partners, as well as several hundred employees, already fully use modern IT solutions that were implemented as part of the digital transformation conducted in Śnieżka between 2018 and 2021. The project, called by the company “Change IT”, kept a number of business processes up-to-date in all areas of Śnieżka’s operations. Over a hundred staff in the organization and many external consultants were involved in its implementation.
The scale of the project is determined by the fact that the replacement of the 15-year-old enterprise management software (ERP) with a newer system – SAP S/4HANA – was only one of the stages of the scheduled activities. In addition, the focus was on digitization and automation of, inter alia, the sales process management, customer service, production, logistics and HR and payroll issues. Specific and advanced IT tools support all of them.
This is the largest successful digitization project of the company within the entire region of Central and Eastern Europe. We have gone through a process which will allow modern and scalable IT solutions to really support the functioning and further growth of Śnieżka in the coming years.
The digital transformation is an on-going process. After a thorough reconstruction of the IT environment and adaptation of key processes, Śnieżka proceeds with work related to the development of its IT systems and constantly designs and implements new solutions facilitating the work of the entire organization and building its competitive advantages.
The project showed how crucial teamwork is. By implementing individual stages of the digital transformation, the employees had the opportunity to see how powerful impact their work had on other departments, and see that the entire organization was a system of connected vessels and the final effect of Śnieżka's digitization depended on the success of individual departments. Consequently, this team work allowed us to introduce global business and IT standards.
Taking customer relations to a higher level – automation and comprehensive improvement of the quality of internal processes related to customer service.
Organizing knowledge about customers and better support of employees responsible for their service.
New B2B portal for customers, incl. a number of “selfcare” functionalities, such as placing an order, downloading product documentation, handling contracts, generating invoices and lodging complaints.
Integration of Magnat, Śnieżka, Vidaron and Rafil brands in one online shop dekoratorium.pl, which enabled to offer a wide range of products in one place. This provides the customer with greater shopping comfort and supports sales.
Support for sales processes owing to better work arrangement and automation of orders in B2C e-commerce.
Support of marketing processes – incl. the area of campaign planning and customer segmentation, owing to the analysis of purchase preferences of individual groups of our customers, enabling personalization of the offer and improvement of the quality of communication.
Advanced warehouse work automation – incl. notification of goods receipt, defining precise carriers on which goods are introduced and stored, automatic goods packaging, label generation, etc.
Full control over the products stored in the warehouse – easy and quick access to detailed data on specific product batches, available quantities, expiry dates, etc.
Shortening the delivery time to customers owing to a radical change in the management of the entire supply chain: from the development of a sales plan, through the creation of a production plan, ordering of raw materials, production, storage, to packaging and distribution.
Increasing the efficiency of transport management, by the introduction of loading slots notification and full integration of IT systems with logistics operators.
Advanced analytics by increasing the amount of available data and the coherence and improvement of the databases operation.
Increased efficiency and flexibility of HR processes – online distribution of HR and payroll information, automatic recording of working time and prompt calculation of remuneration taking into account an array of their components.
More efficient management of team working time.
The highest standards of security of data stored in the cloud.
Not only have we built a modern IT platform, but also a strong team capable of efficient design work and subsequent digital implementations within the entire Śnieżka Group.
“WE ARE AWARE OF CUSTOMER’S SPECIFIC NEEDS AND WE ARE ABLE TO PROPOSE THE BEST SOLUTIONS FOR THEM”
The implementation of SAP software assisted Śnieżka to integrate the online sales carried out so far in several channels in one store: dekoratorium.pl. Read to find out what customers have gained thanks to this.
“THE IMPLEMENTATION OF SAP HAS RADICALLY CHANGED THE MANAGEMENT OF THE ENTIRE SUPPLY CHAIN”
Find out how modern IT solutions have revolutionized Śnieżka’s operations from the procurement of raw materials used in production to the distribution of finished products. What have customers and employees responsible for the supply chain gained from the changes?
“WE HAVE DEFINITELY IMPROVED THE QUALITY OF EMPLOYEE SERVICE”
Full automation, efficiency improvement, a number of facilitations and elimination of the risk of mistakes – these are just a few of the effects of implementing SAP solutions in Śnieżka. Find out what else the company and its employees have gained.
“THE DIGITAL TRANSFORMATION ALLOWED TO AUTOMATE A NUMBER OF ACTIVITIES IN THE AREA OF FINANCE.”
It also contributed to completely new possibilities of data analysis, necessary in a dynamically volatile business environment.
The new tools enable us to better perform basic tasks of our area, and thus, above all, to analyse financial data in a more advanced manner. Accordingly, we can promptly respond to the business’ needs – the Management Board and individual departments. The new tools also provide for the collection of historical data at a very detailed level. Managing even very large databases has become easier.
“NOT ONLY HAS THE TRANSFORMATION INCREASED THE COMFORT OF OUR CUSTOMERS’ WORK, BUT ALSO AUTOMATED SOME OF THE INTERNAL PROCESSES RELATED TO THEIR SERVICE.”
We are particularly pleased with the solutions that have improved the operation of our company in the following areas: contact with customers, transaction data management, as well as optimization and automation of internal processes supporting customer service.
We have put our knowledge in order. Currently, we have quick access to information on the needs of our business partners, the history of cooperation and, consequently, the ability to provide them with a great deal better support. And we highlight in the era of GDPR: everything must ensure the highest standards of data security.
