Group assumes that those goals will be realized while taking into account the following assumptions:
- implementation of the new management model of the Group based on the competence centres (operating in FFiL Śnieżka SA and Śnieżka ToC);
- maintaining the image of an attractive and reliable partner for both suppliers and customers of the Group, competing through innovation and flexibility defined, inter alia, as development of R&D, building quality advantage and high embrace to changes;
- developing multi-channel sales, taking into account the focus on in-depth segmentation of customers and creating a competitive value offer for them;
- competing through competence: promoting employee growth and building the high value of human capital.
The Group intends to increase its potential by focusing on selected markets and further development of the brand offer: Magnat, Śnieżka, Poli-Farbe, Vidaron, Rafil and Foveo-Tech.
Within the framework of its development strategy, the Group is interested in organic growth but also growth through equity investments.